After months of argument, our English classes have finally reached persuasion.
The Media Literacy unit we do is always a big hit. Students work in teams of 4 to write and produce a 30-60 second commercial for an imaginary product. It draws on communication skills that have been mostly untapped so far this year and is a welcome pivot.
We begin by building background knowledge of persuasive techniques, and even though today was mostly note-taking, there was an opening discussion of memorable ads, a fun online quiz game pre-assessment, and of course, lots of commercials to see how the pros use the techniques to sell their products and services.
"Wow!" I overheard a student say this morning. "English is really improving!"
I'm glad he thinks so.
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