My students are busy making commercials to demonstrate their understanding of persuasive techniques. Before shooting video, they were required to create a storyboard to organize their ideas. As they worked, I circulated through the room providing advice and encouragement.
“What’s your concept?” I asked one group of boys.
“We want to convince the audience that this is a fun new toy!” one said.
“Yeah!” his classmate agreed. “We’re going to show kids playing with it and some old person playing with something boring.” He paused. “But we need someone old.”
Four boys turned expectantly to me.
I raised my eyebrows.
“We’re going to keep looking!” another boy assured me.
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